Kylie Jenner Net Worth 2020: Kylie Jenner is an American model, reality television star and cosmetics entrepreneur who has a net worth of $1 billion. In a given year, Kylie earns around $40 million from her various endeavors. The vast majority of her net worth comes from a cosmetics company called Kylie Cosmetics. In November 2019, Kylie sold 51% of her company to Coty Inc. for $600 million. Valuing the company as a whole at $1.2 billion.
Early Life: Kylie Jenner was born on August 10, 1997 in Los Angeles, California. She is the youngest daughter produced by the marriage of businesswomen, Kris Jenner and the former Olympic athlete Bruce Jenner (who is known today as Caitlyn Jenner). Kylie’s older sister is model Kendall Jenner and her half-siblings include Kim Kardashian, Kourtney and Khloe Kardashian and Brody Jenner. Kylie was just 10 years old when Keeping Up with the Kardashians debuted on E! on October 14, 2007. Today the KUWTK is the longest-running reality series in the US. For several over the early years of the show Kylie was a regular pre-teen who attended school and was a member of the cheer-leading team. In 2012 she left traditional school and began attending a home-school educational program. She earned a high school diploma in July 2015.
Is Kylie Jenner A Billionaire? Yes. As of November 18, 2019, Kylie Jenner is officially a billionaire. She achieved billionaire status after it was announced that Coty Inc. had acquired 51% of her cosmetics company for $600 million, valuing the company as a whole at $1.2 billion. Coty Inc. is a recently-struggling beauty business that owns brands like CoverGirl and MaxFactor. Kylie will remain the public face of the brand. The deal valued her 49% stake at $588 million on paper.
Coty, which also owns Clairol and OPI nail polish, has struggled in recent years with lagging revenue and executive turnover. The European-based company which is controlled by an investment firm called JAB Ltd., has seen its stock price cut in half since 2016 when it acquired a dozen cosmetics brand from Procter & Gamble. New of the acquisition sent Coty’s shares up 4%.
After paying taxes on the $600 million portion of the sale, Kylie will likely be left with around $300 million. We can’t say for sure just yet because it’s not yet clear how $600 million has been structured. Was it all cash? Stock? A mixture of both? These questions have major implications on her tax treatment and ultimately net cash haul from the deal. Furthermore, Coty does not expect the deal to officially close until the third quarter of 2020.
Regardless, when you combine $300 million with her non-cosmetic $100 million separate fortune with the $588 million remaining paper stake, Kylie’s Jenner’s current net worth is $988 million. A rounding error to $1 billion for someone like Kylie who earns $20-30 million per year outside of Kylie Cosmetics.
Forbes Fuzzy Math: We here at CelebrityNetWorth have admittedly been skeptical of proclamations of Kylie’s billion dollar fortune, and maybe it’s time we eat a little crow. Though in our defense, as we JUST noted, it’s actually true that Kylie is NOT a billionaire. She’s still technically off by $12 million. Furthermore, her 49% $588 million remaining stake is pre-tax paper net worth. If Kylie sold that stake today, it would leave her with around $294 million after taxes. When added together with $100 million and today’s $300 million, that would peg her NET worth at $694 million.
And we still stand by our reporting that in a rational market, there’s no way Kylie’s business is worth $1.2 billion. This whole debate started because of a July 2018 Forbes article which claimed Kylie’s makeup company was worth $800 million and that she was the youngest billionaire in the world. The article also claimed that Kylie has a separate $100 million non-cosmetic fortune and voila she had a $900 million net worth (which btw is still not a BILLIONAIRE!).
We still just fundamentally disagree with Forbes’ math. The Forbes article claimed that in 2016, the company generated $307 million in revenue and in 2017 $330 million with $100 million in profit. To be worth $1.2 billion, Kylie would need to sell for 12X profits/4X revenue. In our view, that was an exceedingly high multiple, especially when you take into account the fact that (as the article itself points out) Kylie Cosmetics’ revenues have not been growing. In fact overall revenue grew just 7% in 2017 and was $70 million lower than had been predicted in mid-2017. Furthermore, her lip-kit revenue was actually down 35%, year over year.
In our opinion, there’s no way a company would pay a 12x multiple for a brand that is clearly waning in popularity (we were wrong about this). In our opinion at the time, a much more reasonable multiple would have been 4x profits, which would have valued the company as a whole at $400 million. As the 100% owner she would have gotten around $260 million after taxes from a sale. Therefore we thought a much more reality-based net worth number for Kylie before today was $300-400 million.
Actually we wrong about everything above. Not only would a company pay a 12X multiple, Coty just paid more like a 25X multiple of profits, which is certifiably insane. We know this because Coty revealed today that in the last 12 months, Kylie Cosmetics has generated $177 million in total revenue which was a 40% increase over 2018’s numbers. That means in 2018, when Forbes reported the company had generated $360 million, it actually generated $126 million.
Let me repeat that. The company generated $177 million in total revenue in the last 12 months. Was $360 million a lie? Or have revenues at Kylie Cosmetics actually dropped off a cliff since 2018?
Either way. According to Coty’s filings, Kylie Cosmetics operates at a 25% margin. Therefore she will have earned $44 million in profit in 2019. For the company to be worth $1.2 billion, she somehow convinced Coty Inc to pay a mind-boggling 27X multiple of profits.
FYI, Facebook currently trades at 26X profits. Procter & Gamble trades at 24X. Coty itself trades at 18X profits.
Early Career Success and Endorsements: Kylie Jenner’s modeling career took off with the Sears clothing line “Crush Your Style”. She has also been featured in various photo shoots for publications like OK! Magazine and Teen Vogue. Kylie Jenner made her catwalk debut at New York’s Fashion Week in September 2011. The family members were there, in front row, cheering on their little sister through the nerve-wracking moment. She may have been nervous, but this little diva didn’t let it show, as she strutted down the catwalk, rocking a black ballerina-style dress by Abbey Dawn. Following her big sis Kendall’s footsteps, Jenner landed modeling gigs for various companies including Australian swimwear designer White Sands. Jenner was featured in People magazine’s beautiful people article with her big sister in 2010. Kylie and Kendall hosted red-carpet events for Glee: The 3D Concert Movie and The Twilight Saga: Breaking Dawn – Part 1 in Los Angeles. They also did an interview in the Bing Box at The Hunger Games premiere on March 12, 2012. In 2013 Kylie and Kendall both earned $100,000 to endorse a line of nail lacquers called Nicole by OPI. Kylie and Kendall also released a science fiction novel, Rebels: City of Indra which is about two girls with superpowers who embark on a journey. When Kylie and Kendall co-hosted the 2014 Much Music Video Awards, Kylie finally made her acting debut in a promo for the show. In 2014 Kylie launched a line of handbags for Steve Madden. In March 2015 she became the brand ambassador for skincare company Nip + Fab. In June 2015 Kylie and Kendall launched a clothing line with British fashion retailer Topshop. In 2016 Kylie was announced as the new face of PUMA. In 2017 Kylie launched a line of sunglasses with an Australian company called Quay Australia.
Kylie Cosmetics: Kylie’s enormous personal fortune comes thanks to her cosmetics empire. She created her first product, a line of lipstick, in August 2015. The “Kylie Lip Kit” was an instant success. She launched a personalized website and app in September 2015. In February 2016 she renamed the company Kylie Cosmetics reportedly generated more than $700 million in gross revenue last year.
Kylie Jenner Real Estate: Over the years, the youngest of the Kardashian-Jenner sisters has bought and sold a number of houses around Southern California. Her current primary residence is an eight-bedroom, 11-bathroom Cape Code style mansion in Hidden Hills, California which she bought in 2016 for $12 million.
Personal Life: Kylie has been in a relationship with rapper Travis Scott since 2017. They welcomed a daughter in February 2018. They started living apart in mid-2019. She had previously been in a relationship with rapper Tyga between 2014 and 2017.
Kylie Jenner Net Worth Milestones: Celebrity Net Worth first began tracking Kylie’s wealth in November 2011. At the time we estimated that the 14 year old had a net worth of $300 thousand. In June 2013 we raised our estimate to $2 million. By mid 2014 her net worth had doubled to $4 million. She first crossed $10 million in July 2016. Kylie’s net worth started to sky rocket around mid-2017. In June 2017 we pegged her net worth at $50 million. In July 2018 we raised that number to $200 million. As of mid-2019 we estimated her fortune at $300-400 million, much of which is paper-wealth based on the value of Kylie Cosmetics.
As of November 18, 2019, Kylie Jenner fortune finally officially tipped into billionaire status.